Words similar to down-marketing

Example sentences for: down-marketing

How can you use “down-marketing” in a sentence? Here are some example sentences to help you improve your vocabulary:

There have been ups (like the time when we had a mailing service that kept adding new and renewing subscribers' names and addresses without removing the old ones, leading us not only into a state of euphoria contemplating our 20,000 paid subscribers but, at the same time, into near bankruptcy paying the attendent increased printing and postage costs without the expected revenues); and, of course, there have been downs (like falling behind so far in the publishing schedule that we changed the dates of the issues from May, September, December, March to Summer, Autumn, Winter, Spring (as in Of Thee I Sing! ), and the dismay and disappointment at the down-marketing of The New Yorker , once a stalwart—if expensive—source of new subscribers, now—still expensive—catering to the pretentious philistine market).