Example sentences for: wanamaker

How can you use “wanamaker” in a sentence? Here are some example sentences to help you improve your vocabulary:

  • Although providing consumers with low prices for a limited range of goods underpins the strategy of mass merchants and national chains, department stores (going back to Wanamaker) rely on offering consumers a diverse and exciting collection of goods.

  • The early twentieth-century success of Wanamaker’s and other department stores illustrates that the keys to effective retailing are providing customers with a variety of desirable products, procuring those products at a low enough cost to make a profit, marketing them well, and charging prices that reflect customers’ willingness to pay.

  • Unless Wanamaker was willing to pay double for reaching the right half of the people, his total ad spending would go down and not up.

  • Many of the first department stores have names that are still familiar: Macy’s in New York, Marshall Field’s in Chicago, John Wanamaker in Philadelphia.

  • For example, Wanamaker’s “one-price” policy was initially adopted by wholesaler Arthur Tappan in the 1820s and experimented with by Lord & Taylor in 1838 and Rowland Macy in the early 1850s.


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