Words similar to gimmick

Example sentences for: gimmick

How can you use “gimmick” in a sentence? Here are some example sentences to help you improve your vocabulary:

It may turn out that the X Percent gimmick is just that, and that if you want to substitute class-based preferences for race-based preferences, there's no short-cut that miraculously avoids the need to examine each individual's record--or that automatically produces high minority admissions.
What has followed seems more like a not very well-thought-out gimmick.
Whatever their validity as measures of academic excellence, the annual rankings are a brilliant gimmick for U.S.
All you need is a few ads in the back of a magazine, maybe a commercial on that cable channel that tells you what's going to be on other channels in the next hour and a half, plus a gimmick, and you're in.
The Monica-Chandler covert romance is as ripe for comic exploitation as the early days of Ross' Rachel fixation, but it doesn't try to bait viewers into watching with the tired "Ooh, maybe next week they'll get together" gimmick so many sit-com writers seem to fancy.