Words similar to gimmick

Example sentences for: gimmick

How can you use “gimmick” in a sentence? Here are some example sentences to help you improve your vocabulary:

While admitting that some Americanisms, such as teenager, babysitter, know-how, gimmick, stunt, commuter , and blurb add vigour and dynamic expression to the language, the book draws the line at diaper, drug-store , and sidewalk (for which the English have the patently superior nappy, chemist's and pavement ), and at the American habit of turning nouns into verbs (to hospitalise) [ sic ].
This sort of program is much more than a PR gimmick.
But there's at least one obvious problem: The gimmick depends on high school segregation.
I rushed to the phone and called the movie's publicists to make sure this was a promotional gimmick.
It was, of course, a gimmick.