Words similar to commoditization

Example sentences for: commoditization

How can you use “commoditization” in a sentence? Here are some example sentences to help you improve your vocabulary:

The threat of commoditization, in other words, is omnipresent.
Advertising, in that sense, is feeling the impact of commoditization just as other industries are.
Commoditization can only take place, after all, in a world in which second-tier companies can compete in terms of quality and efficiency with top-of-the-line companies.
What we'd all like to believe, of course, is that an advertising agency is ideally placed to resist commoditization, because its main asset is the imagination of its staff, something that cannot be duplicated.
What it does mean, though, is that commoditization does its work not by becoming a reality (which would entail ever-shrinking margins and stagnant stock prices) but by remaining a perpetually present threat.