Example sentences for: commoditization

How can you use “commoditization” in a sentence? Here are some example sentences to help you improve your vocabulary:

  • But where companies in other industries can resist commoditization through technological breakthroughs, better assembly lines, and--ironically--powerful branding, ad agencies seem at a bit of a loss.

  • Insofar as commoditization is a reality, it's all to the good for consumers.

  • Finally, and perhaps more dubiously, commoditization has furthered the democratization of fashion and interior decoration.

  • The greatest example of a company avoiding seemingly certain commoditization is Intel, which continues to charge premium prices for its microprocessors even though, by all accounts, its Pentium chips are no more powerful than chips made by Intel's two main competitors, Advanced Micro Devices and Cyrix.

  • And commoditization, or at least the fear of it, encourages innovation.


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